{"id":264,"date":"2019-09-20T11:53:12","date_gmt":"2019-09-20T02:53:12","guid":{"rendered":"http:\/\/www.kinugyokutoan.com\/?p=264"},"modified":"2019-09-20T11:53:12","modified_gmt":"2019-09-20T02:53:12","slug":"2019-09-20-115312","status":"publish","type":"post","link":"https:\/\/www.kinugyokutoan.com\/?p=264","title":{"rendered":"\u9670\u967d\u4e94\u884c\u306f\u6210\u719f\u306b\u5411\u304b\u3046\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af"},"content":{"rendered":"<p>\u4eba\u9593\u3001\u6210\u719f\u3057\u3066\u304f\u308b\u3068\u4e16\u306e\u4e2d\u306e\u591a\u69d8\u6027\u304c\u898b\u3048\u3066\u304f\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\u81ea\u5206\u3068\u4ed6\u4eba\u304c\u7570\u306a\u308b\u3053\u3068\u3092\u8a8d\u8b58\u3057\u3001<br \/>\u81ea\u5206\u3068\u7570\u306a\u308b\u4ed6\u4eba\u306e\u500b\u6027\u3092\u5c0a\u91cd\u3057\u3001<br \/>\u3055\u3089\u306b\u306f\u305d\u308c\u3092\u3046\u307e\u304f\u9670\u967d\u4e94\u884c\u306e\u7d44\u307f\u5408\u308f\u305b\u3067\u6d3b\u304b\u3059\u3053\u3068\u304c\u3067\u304d\u305f\u308a\u3082\u3059\u308b\u3088\u3046\u306b\u306a\u308b\u306e\u3067\u3001<br \/>\u4e16\u754c\u306e\u591a\u69d8\u6027\u3092\u697d\u3057\u3080\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u3082\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u00a0<\/p>\n<p>\u672a\u6210\u719f\u306a\u4eba\u306f\u3001<br \/>\u4ed6\u4eba\u306e\u884c\u52d5\u306b\u81ea\u5206\u306e\u4e0d\u6e80\u3092\u898b\u3064\u3051\u307e\u3059\u3002<br \/>\u81ea\u5206\u304c\u3084\u308a\u305f\u304f\u3066\u6211\u6162\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u4ed6\u4eba\u304c\u3084\u3063\u3066\u3044\u305f\u308a\u3059\u308b\u3068\u975e\u96e3\u3057\u307e\u3059\u3057\u3001<br \/>\u81ea\u5206\u304c\u6b32\u3057\u3044\u3082\u306e\u3092\u7d20\u76f4\u306b\u6b32\u3057\u3044\u3068\u3044\u3063\u3066\u4ed6\u4eba\u304c\u624b\u306b\u3057\u305f\u308a\u3059\u308b\u3068\u7cfe\u5f3e\u3057\u305f\u308a\u3057\u307e\u3059\u3002<\/p>\n<p>\u00a0<\/p>\n<p>\u4f8b\u3048\u3070\u3001<br \/>\u300c\u3042\u306a\u305f\u306f\u3057\u3087\u3063\u3061\u3085\u3046<a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/Facebook\">Facebook<\/a>\u306b\u6295\u7a3f\u3057\u3066\u308b\u3088\u306d\u3002\u300d<br \/>\u3068\u975e\u96e3\u3059\u308b\u4eba\u3068\u3044\u3046\u306e\u306f\u3001<br \/>\u5b9f\u306f\u305d\u306e\u4eba\u672c\u4eba\u304c\u307e\u308f\u308a\u306e\u4eba\u306btoo much\u3068\u601d\u308f\u308c\u308b\u3053\u3068\u3092\u6050\u308c\u3066\u6295\u7a3f\u3092\u63a7\u3048\u3066\u3044\u308b\u4eba\u3067\u3001<br \/>\u81ea\u5206\u304c\u56da\u308f\u308c\u3066\u3044\u308b\u578b\u306b\u4eba\u3092\u62bc\u3057\u8fbc\u3082\u3046\u3068\u3057\u3066\u3044\u308b\u672a\u6210\u719f\u306a\u4eba\u3067\u3059\u3002<\/p>\n<p>\u3042\u308b\u3044\u306f\u3001<br \/>\u4f55\u304b\u306b\u3064\u3051\u3066\u304a\u91d1\u3067\u89e3\u6c7a\u3057\u3088\u3046\u3068\u3059\u308b\u4eba\u3068\u3044\u3046\u306e\u306f\u3001<br \/>\u305d\u306e\u4eba\u81ea\u8eab\u304c\u304a\u91d1\u306b\u57f7\u7740\u3057\u3001<br \/>\u305d\u3053\u306b\u3057\u304b\u4fa1\u5024\u3092\u7f6e\u3044\u3066\u3044\u306a\u3044\u3001<br \/>\u53c8\u306f\u305d\u3053\u306b\u3057\u304b\u4fa1\u5024\u3092\u898b\u3064\u3051\u3089\u308c\u306a\u3044\u4eba\u3067\u3042\u3063\u305f\u308a\u3057\u307e\u3059\u3002<\/p>\n<p>\u00a0<\/p>\n<p>\u4eba\u304b\u3089\u6295\u3052\u3089\u308c\u308b\u8a00\u8449\u3084\u884c\u52d5\u306b\u3001<br \/>\u50b7\u3064\u304f\u3053\u3068\u306f\u3088\u304f\u3042\u308b\u3053\u3068\u3067\u3059\u304c\u3001<br \/>\u305d\u308c\u304c\u305d\u306e\u4eba\u306e\u4f55\u3092\u6295\u5f71\u3057\u305f\u8a00\u8449\u306a\u306e\u304b\u3092\u8003\u3048\u3066\u307f\u308b\u3068\u3001\u305d\u308c\u3089\u306b\u7ffb\u5f04\u3055\u308c\u308b\u3053\u3068\u304c\u306a\u304f\u306a\u308a\u3001<br \/>\u3055\u3089\u306b\u6210\u719f\u3059\u308b\u3068\u3001\u305d\u308c\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u00a0<\/p>\n<p>\u6210\u719f\u3068\u306f\u4f55\u304b\u3068\u3044\u3048\u3070\u3001<br \/>\u4eba\u3084\u7269\u4e8b\u306e\u826f\u3044\u9762\u3068\u60aa\u3044\u9762\u3001\u9670\u967d\u3092\u6349\u3048\u3001<br \/>\u4eba\u3084\u7269\u4e8b\u306e\u529f\u7f6a\u3001\u4e94\u884c\u3092\u6349\u3048\u3066\u3001<br \/>\u305d\u306e\u76f8\u524b\u76f8\u751f\u3092\u3046\u307e\u304f\u6d3b\u7528\u3059\u308b\u3053\u3068\u3092\u3044\u3044\u307e\u3059\u3002<\/p>\n<p>\u00a0<\/p>\n<p>\u7269\u4e8b\u3092\u773a\u3081\u3066<a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/%A5%DC%A5%C8%A5%E0%A5%A2%A5%C3%A5%D7\">\u30dc\u30c8\u30e0\u30a2\u30c3\u30d7<\/a>\u3067\u305d\u308c\u3092\u6349\u3048\u3066\u3044\u304f\u306b\u306f\u9577\u3044\u6642\u9593\u3092\u304b\u3051\u3066\u306e\u7cbe\u795e\u306e\u4fee\u990a\u3084\u935b\u932c\u304c\u5fc5\u8981\u3067\u3059\u304c\u3001<br \/>\u9670\u967d\u4e94\u884c\u306e\u67a0\u7d44\u307f\u3092<a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/%A5%D5%A5%EC%A1%BC%A5%E0%A5%EF%A1%BC%A5%AF\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/a>\u3068\u3057\u3066\u6d3b\u7528\u3057\u3001\u7269\u4e8b\u3092\u305d\u306e\u67a0\u7d44\u307f\u306b\u306e\u305b\u3066\u3044\u304f\u3068\u3001\u3042\u308b\u7a2e<a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/%A5%C8%A5%C3%A5%D7%A5%C0%A5%A6%A5%F3\">\u30c8\u30c3\u30d7\u30c0\u30a6\u30f3<\/a>\u7684\u306b\u7c21\u5358\u306b\u7269\u4e8b\u3092\u6349\u3048\u3001\u6210\u719f\u306b\u5411\u304b\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u00a0<\/p>\n<p>\u3061\u306a\u307f\u306b\u3001<br \/><a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/%A5%D5%A5%EC%A1%BC%A5%E0%A5%EF%A1%BC%A5%AF\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/a>\u3068\u306f\u3001\u5f37\u307f\u5f31\u307f\u3092\u5206\u6790\u3059\u308b\u3068\u304d\u306e<a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/SWOT\">SWOT<\/a>\u3068\u304b<a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/%A5%DE%A1%BC%A5%B1%A5%C6%A5%A3%A5%F3%A5%B0\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a>\u3067\u4f7f\u3046STP\u3068\u304b\u304c\u6709\u540d\u3067\u3059\u304c\u3001\u3053\u308c\u3089\u306f\u7269\u4e8b\u3084\u30c7\u30fc\u30bf\u3092\u5206\u985e\u3057\u3059\u308b\u3053\u3068\u3067\u5206\u6790\u3057\u3001\u6d3b\u7528\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3067\u3001<br \/>\u300c\u7269\u4e8b\u3092\u5206\u985e\u3057\u3066\u6d3b\u7528\u3059\u308b\u300d\u3068\u3044\u3046\u70b9\u3067\u3001\u7b97\u547d\u5b66\u3068\u4f3c\u3066\u3044\u307e\u3059\u3002<br \/>\u7b97\u547d\u5b66\u3082\u300c<a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/%CA%AC%CE%E0%B3%D8\">\u5206\u985e\u5b66<\/a>\u300d\u3068\u3044\u308f\u308c\u305f\u308a\u3057\u307e\u3059\u3057\u3002<\/p>\n<p>\u00a0<\/p>\n<p>\u3061\u306a\u307f\u306b\u3001<a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/SWOT\">SWOT<\/a>\u3068\u304bSTP\u3092\u9670\u967d\u4e94\u884c\u3067\u4f7f\u304a\u3046\u3068\u3059\u308b\u3068\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u611f\u3058\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\u203b<a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/SWOT\">SWOT<\/a><br \/>\u5185\u90e8\u8981\u56e0\u306e\u5f37\u307f\uff08Strengths\uff09<br \/>\u5185\u90e8\u8981\u56e0\u306e\u5f31\u307f\uff08Weaknesses\uff09<br \/>\u5916\u90e8\u8981\u56e0\u306e\u6a5f\u4f1a\uff08Opportunities\uff09<br \/>\u5916\u90e8\u8981\u56e0\u306e\u8105\u5a01\uff08Threats\uff09<br \/>\u3092\u5206\u985e\u3057\u3066\u6d3b\u7528\u3059\u308b\u305f\u3081\u306e<a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/%A5%D5%A5%EC%A1%BC%A5%E0%A5%EF%A1%BC%A5%AF\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/a>\u3067\u3059\u3002<br \/>\u3053\u308c\u306f\u5f37\u307f\u5f31\u307f\u3092\u9670\u967d\u306b\u3001\u6a5f\u4f1a\u8105\u5a01\u3092\u76f8\u751f\u76f8\u524b\u306b\u7f6e\u304d\u63db\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u203bSTP<br \/>\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\uff08Segmentation\uff09<br \/>\u30bf\u30fc\u30b2\u30c3\u30c8\u9078\u5b9a\uff08Targeting\uff09<br \/>\u30dd\u30b8\u30b7\u30e7\u30f3\u53d6\u308a\uff08Positioning\uff09<br \/>\u3092\u5206\u985e\u3057\u3066\u6d3b\u7528\u3059\u308b\u305f\u3081\u306e<a class=\"keyword\" href=\"http:\/\/d.hatena.ne.jp\/keyword\/%A5%D5%A5%EC%A1%BC%A5%E0%A5%EF%A1%BC%A5%AF\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/a>\u3067\u3059\u3002<br \/>\u3053\u308c\u306f\u3001\u5546\u54c1\u3068\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3092\u4e94\u884c\u3067\u884c\u3044\u3001\u76f8\u524b\u76f8\u751f\u305d\u308c\u305e\u308c\u30b9\u30c8\u30fc\u30ea\u30fc\u3092\u4f5c\u3063\u3066\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u9078\u5b9a\u3001\u81ea\u5206\u3068\u5f8c\u5929\u904b\u306e\u4e94\u884c\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u76f8\u6027\u306e\u826f\u3044\u3068\u3053\u308d\u3067\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u53d6\u3063\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4eba\u9593\u3001\u6210\u719f\u3057\u3066\u304f\u308b\u3068\u4e16\u306e\u4e2d\u306e\u591a\u69d8\u6027\u304c\u898b\u3048\u3066\u304f\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u81ea\u5206\u3068\u4ed6\u4eba\u304c\u7570\u306a\u308b\u3053\u3068\u3092\u8a8d\u8b58\u3057\u3001\u81ea\u5206\u3068\u7570\u306a\u308b\u4ed6\u4eba\u306e\u500b\u6027\u3092\u5c0a\u91cd\u3057\u3001\u3055\u3089\u306b\u306f\u305d\u308c\u3092\u3046\u307e\u304f\u9670\u967d\u4e94\u884c\u306e\u7d44\u307f\u5408\u308f\u305b\u3067\u6d3b\u304b\u3059\u3053\u3068\u304c\u3067\u304d\u305f\u308a\u3082\u3059\u308b\u3088\u3046\u306b\u306a\u308b\u306e\u3067\u3001\u4e16\u754c\u306e\u591a\u69d8&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1313,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6],"tags":[],"class_list":{"0":"post-264","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-zakki"},"jetpack_featured_media_url":"https:\/\/www.kinugyokutoan.com\/wp-content\/uploads\/2020\/02\/oriento-bAzDhilQFsA-unsplash-scaled.jpg","jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.kinugyokutoan.com\/index.php?rest_route=\/wp\/v2\/posts\/264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kinugyokutoan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kinugyokutoan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kinugyokutoan.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kinugyokutoan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=264"}],"version-history":[{"count":0,"href":"https:\/\/www.kinugyokutoan.com\/index.php?rest_route=\/wp\/v2\/posts\/264\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kinugyokutoan.com\/index.php?rest_route=\/wp\/v2\/media\/1313"}],"wp:attachment":[{"href":"https:\/\/www.kinugyokutoan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kinugyokutoan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kinugyokutoan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}